  THE JOE’S STORY  

The Joe’s story starts with Luigi Cascarini, who came to Wales from Italy in 1898 and set to work on a number of cafes that served rich, fresh coffee to early morning workers.

When Joe was old enough, Luigi brought him to Wales and he was given ownership of number 85 St. Helen’s Road.

A passionate ice cream lover, Joe Cascarini sought the finest Welsh ingredients to make up his now famous Signature Vanilla Gelato.

  FIND YOUR NEAREST PARLOUR  

  OUR CURRENT FLAVOURS  

  CONTACT US  

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  LIKE US ON FACEBOOK  

14 hours ago

Joes Ice Cream

Have you ordered your Christmas ice cream cake yet? ☃️🎄
ONLINE PRE-ORDER ENDS WEDNESDAY 18TH!

They're available to pre-order online, over phone or in store.
Order one before they're gone!

#icecream #cake #Order #christmas
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** IT'S COMPETITION TIME! - WIN A DATE FOR 2 **

Want to win a Mince Pie Sundae date for you and your bestie? SHARE & TAG YOUR DATE ❤️

Winner will be announced WEDNESDAY!
You don't have long, so enter NOW!

#win #icecream #christmas #date
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1 week ago

Joes Ice Cream

** VOTE TO ENTER & WIN **

Fancy winning a Joe's Ice Cream Christmas gift? ☃️

VOTE for your favourite parlour tree in the COMMENTS 🎄
and be automatically entered into our Christmas voucher raffle!

#christmas #tree #icecream #vanilla #swansea #mumbles #cardiff #llanelli #llansamlet #festive #win
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1 week ago

Joes Ice Cream

We've been going through some of our old files and have stumbled across documents about the lease and mortgage that was on 85 St. Helen's Road. Some files date back to 1886 and lead up to 1968; the year Joe passed away.

It's been a real insight to Swansea and the Cascarini family social history.

It prompted us to start talking about our own family history and the documents we keep to remind ourselves of them.

Do you have any stories of your family?

#history #family #heritage #story #swansea #icecream #food #vanilla
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2 weeks ago

Joes Ice Cream

Hands up, who eats their body weight in Mince Pies every Christmas? 🙋‍♀️

Our Mince Pie Sundae is available NOW in all of our parlours!
Joe's Fresh Vanilla Ice Cream, layered with Festive Mince Filling and topped with Biscuit Crumble Pieces.

#christmas #mincepie #icecream #vanilla #swansea #Llanelli #mumbles #cardiff #llansamlet #food #festive
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  FOLLOW US ON TWITTER  

We're making eco-friendly changes! 💚

We have switched our fresh vanilla ice cream tubs from plastic to cardboard & we have recycle bins in store for the disposal of recyclable materials. We are also looking at suitable plastic replacements.

#environment #sustainability

Every single Italian ice cream I've eaten was benchmarked against @JoesIceCream. Very few were worthy of the test, and noone has outranked Joe's yet!!🍦🍦

We’ve been nominated in The 2018 Welsh @Italianawards for Wales’ Best Gelateria!

If you would like to vote for us by following the link below, it would be much appreciated!

Thank you to all of our wonderful customers for their continued support 😊

https://t.co/SqBMBo8Ay0

All of our Swansea parlours are currently open until 9pm Monday through to Sunday, so why not pop in for an evening takeaway treat?!

📷 Image credit: @jaredcwebb

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